The African School of Sales Management has trained over 400 sales executives, managers, business leaders on strategies to sustain business growth in the country.
The 2025 Sales Power Conference hosted by the Chief Executive Officer of t he African School of Sales and Management (ASSAM), Dr Femi Joshua, in Abuja equip professionals with modern selling techniques, digital marketing strategies, and relationship-building skills essential for closing deals and increase profitability.
Joshua, who emphasised the critical role of sales in business survival, noted that many Nigerian businesses struggle due to weak sales structures.
Joshua also highlighted the shift from traditional to digital sales, stressing that businesses must adapt to remain competitive.
“Many people still operate with an analog mindset in a digital world. Offline is the old door; online is the new door in selling….
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