Meme coins, once dismissed as internet jokes, turned out to be some of the biggest winners of the 2024/2025 bull run, fundamentally changing how digital assets are valued and traded.
According to a report by DWF Labs, the market capitalization of meme coins skyrocketed from $20 billion in January to over $120 billion by the end of 2024, up 500% within a single year.
These digital tokens rely heavily on social capital, where their value is determined by community engagement and cultural resonance rather than traditional financial metrics.
DWF Labs, whose founders made their money as crypto high-frequency traders, says that this trend reflects a generational shift, particularly among younger investors who prioritize “creativity, accessibility, and collective identity” over conventional investment strategies.
Meme coins follow a distinct lifecycle. Their journey begins with deployment, a process that…
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